Indian Hills Annual Pixel Perfect Marketing Competition

Indian Hills Community College will host their 2nd annual Pixel Perfect Marketing competition on Tuesday, November 13, 2018.

For more information about the 2018 2nd Annual Pixel Perfect Marketing competition, please click here.

Indian Hills is excited to open this event to area high schools, and it is our hope that we might build interest in this ever-growing career field!

This competition will help to introduce students to the design of a campaign and marketing tools professionals use to promote their goods and services.


WHAT IS the Pixel Perfect Competition?

Pixel Perfect Marketing Competition is a team-based competition with participants designing a promotional piece and utilize marketing strategies to see which team can drive the most referral traffic to their page.

Teams will be judged on the following criteria:

  • Overall aesthetic design of their graphic (35%)
  • Most unique website traffic (50%)
  • Design/Marketing strategy presentation (15%)


Graphic Design

Teams will design a graphic which will be placed on a unique (hidden) website page on the Indian Hills Community College website.  Teams will only know the link to their design.

Marketing Promotion
Teams will then use (free) marketing tools to promote their designs (school social media, personal social media, website graphics etc.) and see who can drive the most unique traffic their page.  Teams may not use and paid/sponsored promotions.  Traffic will be tracked using Google Analytics for the duration of the promotion.  Teams will have access to their own Google Analytics account to track their success. 

Marketing Presentation
Teams will come together at the end of the competition to present on their designs, marketing strategy and website visitors.

Proposed Schedule

  • Registration due October 5th
  • Designs due October 19st
  • Marketing Competition October 29th to November 9th
  • Presentation on Tuesday, November 13th

Student Teams

Teams typically consist of 3-5 students, but may have more or less if needed. Each team must come up with a team name. T-shirts will be provided by Indian Hills for all participants.

The public is welcome to attend and see the amazing projects the students created.


Last years poster from Centerville High School:

Centerville High School's Pixel Perfect Entry - 2016

 Event Details

Tuesday, November 13, 2018
10:00 a.m. to Noon.
ATC Room 205
Indian Hills Community College, Main Campus (Ottumwa)

 

Team Registration

Thank you for your interest in the Indian Hills Community College Annual Pixel Perfect Marketing Competition. Registration for Pixel Perfect is now open! Please make sure to read the (**Instructions) section at the bottom of the form description before clicking Add to Cart, to ensure your registration is filled out properly.

All team registrations must be completed by October 5, 2018.

Register Now